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Communications

Marketing and Advertising
Advertising

  • A.C. Neilsen Co.
  • Ad*Access--The Ad*Access Project, funded by the Duke Endowment "Library 2000" Fund, presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955.
  • AdFlip.com -- archives of classic print ads, sorted by decade
  • Advertising Age--your primary source of news about the business of advertising.
  • BPubs.com--links to full-text articles and publications.
  • Coca-Cola Advertising Archives -- digitized by the Library of Congress, this collection includes several ads, a timeline of Coke advertising, a brief history of television advertising, and information on the beverage industry.
  • The Emergence of Advertising in America -- from the Library of Congress.
  • FCC Advertising Study -- Study Shows Broadcasters Serving the Minority Community Earn Less Per Listener, actual text in .pdf format.
  • Right of Publicity -- an overview. The Right of Publicity prevents the unauthorized commercial use of an individual's name, likeness, or other recognizable aspects of one's persona. It gives an individual the exclusive right to license the use of their identity for commercial promotion.
  • Traces of Advertising Giants--biographical info and selected ads from about 60 of the great advertising geniuses, from the 1800's through the 1960's.
  • U.S. Junk E-mail Laws and Bills
 
Last modified
May 13, 2008
Send questions and Comments to:
Stella Herzig
librefdesk@ambrose.sau.edu

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